MUNICH, Germany & ASKER, Norway, 21st October 2026 – appero GmbH, provider of appero quote, a native CPQ Light solution for Salesforce, and Red Orange Technologies, a Salesforce consulting partner headquartered in India, today announced a strategic partnership. Together they will offer Salesforce customers in the Nordics and India a lean, native way to professionalise their quoting.
The partnership comes at a pivotal time for many Salesforce customers. Salesforce CPQ has officially reached End of Sale, and companies are reassessing how to handle quoting going forward. Red Orange Technologies and appero position appero quote as a native, lightweight alternative to complex CPQ rollouts. It is aimed at mid-market organisations that have outgrown standard Salesforce quotes but do not need the cost and complexity of a full enterprise CPQ implementation.
appero quote lets sales teams manage product configuration, flexible pricing rules, professional quote layouts and approval processes directly within Salesforce. Because the solution runs natively on the Salesforce platform, quote data stays consistent, secure and available for reporting from the moment it is created.
Red Orange Technologies has its commercial headquarters in Norway and runs a large technical consulting and delivery hub in India. The company focuses on Norway, Sweden, Finland and Denmark and combines local customer proximity with scalable delivery capacity. To support the partnership, Red Orange has completed appero’s product certification. Customers can therefore rely on certified expertise from the first workshop through to go-live.
“Many mid-market companies are looking for a quoting solution that is powerful enough for their sales process, yet lean enough to implement and maintain with confidence,” said Austin Parham, International Partner Sales Manager at appero GmbH. “Red Orange Technologies brings exactly the combination we were looking for: strong Salesforce expertise, a clear focus on the Nordic and Indian markets and the delivery capacity to scale. Together, we can give customers a practical path forward, especially now that many are rethinking their CPQ strategy.”
“What makes this partnership exciting is how well appero quote matches the reality of the Nordic market. Our region is dominated by small and mid-market businesses. Companies that have outgrown standard Salesforce quotes but shouldn’t have to carry the cost and complexity of a full enterprise CPQ. appero quote hits that sweet spot perfectly and combined with our local presence and international delivery capacity, we can help Nordic customers move forward with confidence now that Salesforce CPQ has reached End of Sale. And this isn’t limited to the Nordics, with more than a decade of delivery experience in India, we also see a clear opportunity to bring appero quote to the fast-growing Indian Salesforce market,” said Geir Aasen, Chief Revenue Officer at Red Orange Technologies.
The partnership is another milestone in appero’s international partner strategy. Following the launch with Aspire CRM in the UK and Ireland, appero is now expanding its presence in the Nordics and India.
About appero GmbH
appero GmbH, based in Munich, is an Independent Software Vendor and Salesforce AppExchange partner. Since 2013, appero has developed native Salesforce apps that help companies improve their sales and communication processes. Its product appero quote is a CPQ Light solution native to Salesforce, designed to help sales teams create professional, accurate and brand-compliant quotes with less manual effort. appero GmbH
About Red Orange Technologies
Red Orange Technologies story started in India in 2011. Today, combining strong technical capabilities in India with local presence and leadership in Norway; giving clients access to experienced technology professionals while keeping communication, commercial understanding and decision-making close. The Salesforce consulting partner business is complementing our staff augmentation and appero activities. Red Orange Technologies
Media Contact
appero GmbH
Luise Graab, Head of Marketing
lgraab@appero.com | www.appero.com
Red Orange Technologies
Henning Børve Figenschou, CEO
henning@redorangetechnologies.com | www.redorangetechnologies.com
